The results can refer directly to the design of the site and contribute so significantly to improve the usability. The online card sorting software developed by the cooling House AG allows such user survey via the Internet. This lowers the threshold before a participation and reduces the overhead associated. The software automatically evaluates the results and provides concrete recommendations for a user close navigation structure. The second module of the UX suite, live usability test, helps with problems in the interaction of the user to determine the offered functions and content on a Web site. This increases the satisfaction of the user and increases the so-called conversion rate, so the ratio of those who are interested buyers.
To do so, users are requested to solve everyday tasks on the website or using the software. It recorded the movements of the mouse pointer on the screen. The subsequent analysis shows problems and provides recommendations how to resolve. Also the live usability testing is conducted online. Christian Fernandez: These methods will make not only the Testing of beta versions.
We make it possible to review a Web page before their live circuit with real users in their familiar environment and to identify optimization potential. Decisive advantages: participants must not travel, which saves time and costs and lowers the threshold. And they bring genuine results, because they are in the environment, in which they also go on the Internet.” The UX-Suite aims to give tools operators and designers of Web sites, which they can use to develop high-quality websites, closely based on the expectations and needs of its users, at low cost. “” The cooling House AG is in addition to other well-known companies main sponsor of the Conference human and computer”and Gold sponsor of the German UPA (usability professionals Association), on the human and computer” the usability professionals Conference “aligns. The usability professionals 2009 “(UP09) is the biggest practice session for usability professionals in the German-speaking countries. For more information see and about the cooling House AG (www.kuehlhaus.com): The cooling House AG, based in Mannheim, Germany counts to the largest and most successful full service Internet agencies in Germany. The company, which operates more than twelve years of experience in this area, enjoys an excellent reputation as a specialist in online marketing and Web usability. Cooling House accompanied beyond its customers on the way to a successful Internet commitment from the first idea to the finished product and beyond. The development of appropriate marketing strategies and the user-centered design include as well to the core competences of the Agency as the rich Internet applications programming or the conception, creation and implementation of online marketing campaigns for sustainable success in E-business. The cooling House AG is headed by Dipl.-ing. Christian Reschke (CEO and founder) and Creative Director Christian Fernandez (Officer and founder). Thomas is Chairman of the Board Bader. Press contact: cooling House AG Christian Reschke Board N7, 5-6 D-68161 Mannheim telephone: + 49.621.496083-0 E-Mail: Herbert grave digit media Schulberg 5 D-72124 Pliezhausen phone: + 49.7127.5707-10 E-Mail: